3.14.2018

TFTP's Monochrome March Will Return After These Messages: Westinghouse ads from CBS (Apr. 2, 1951)



Posted to YouTube by user 'MattTheSaiyan'
Length - 7:04

College basketball has March Madness. TFTP: Television from the Past has Monochrome March! 

For the entire month of March, TFTP brings you posts featuring monochrome programs and clips in glorious black-and-white!

And every Wednesday, TFTP takes a break from regular programming to bring you a selection of classic commercials. Monochrome March will return after these messages...

Here are all of the Westinghouse commercials from an April 1951 episode of CBS' "Studio One". In the first ad, Westinghouse celebrity spokeswoman Betty Furness demonstrates an electric dishwasher, an appliance that was still quite a novelty in the early-1950s and that was certainly not commonplace. (Note how she has to explain how to load dishes into the dishwasher, the model being demonstrated a top-loading drawer-style machine.)

The second ad features Furness showing off a frost-free refrigerator/freezer. She explains in some detail the process of automatic defrosting (where does that melted frost water go?) to those viewers who might wonder how such a thing is possible. The third and final Westinghouse ad, without Furness, is not for any particular appliance or product but is rather a general promotion of Westinghouse's research and development activity in the area of ultrasonic sound waves.

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