3.09.2018

TFTP Signs-Off for the Week: Sign-Offs Through the Years - 1979 (WDIV/Detroit)



Posted to YouTube by user 'Retrontario'
Length - 7:10

Each Friday afternoon, TFTP signs-off for the week with a classic station sign-off sequence for your enjoyment and to bid farewell until Monday...

And throughout 2018, we are featuring "Sign-Offs Through the Years", as we go year-by-year with each successive week.

This 1979 sign-off from Detroit station WDIV begins with the tail end of a segment (presumably public service in nature) called "Classroom". The NAB Television Code slide leads into PSAs for Tel-Law (a public service in Detroit for getting legal advice over the telephone) and the Detroit Institute of Arts, which are followed by a local promo for "First 4 Sports", the station's sports department. 

Next is an Editorial Reply in which the president of the Michigan Beer & Wine Wholesalers Association responds to a recent station editorial about a new bottle deposit proposal. (Fans of "Seinfeld" will now flashback to the episode centering on the Michigan bottle deposit scam.) Editorial replies like this were often seen on TV in this era, and one wonders if this one ever saw the light of day at any time other than right before sign-off.

The ownership/technical voiceover on a curious criss-cross weave "Goodnight" image precedes more PSAs, for the Michigan Heart Association and the Detroit Community Music School. Rabbi Dannel Schwartz then presents a religious segment. The very disco-looking "go 4 it" WDIV logo (with serious neon) appears for a final voiceover "good night" and the intro to the national anthem. The anthem film itself is a quick-cut montage of mostly still images, many of them very "seventies" in nature. The disco-logo returns for a few seconds before the signal cuts out.

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